Get your nameon the shortlist.

No one scrolls through dozens of blue links anymore. They do a search and click the first link. They ask an agent and get a recommendation. We put Alberta energy companies at the top of those results.

Get in touch →What changed

The results
got shorter.

A page-one ranking used to mean ten chances to get noticed. It now means being one of the sources a model reads before it writes a three-name answer nobody scrolls past.

Most oilfield companies have never checked what that answer says about them. The ones who move first take the slot and hold it. Once you become the cited authority, you stay it.

2019

Ten links. Ten chances.

Now

Three names. One shot.

What We Do

GEO

Generative Engine Optimization

We baseline what assistants currently say about you, rebuild the evidence trail underneath it, and keep checking regularly (because it drifts).

Prompt-set baseline
Entity + schema build
Citation program
Monthly re-run

See results in45–90 days

When someone asks ChatGPT, Claude, Gemini or Google's AI “who does coil tubing in the Montney,” the reply names a handful of companies and stops. Generative Engine Optimization is the work of making yours one of those names, structuring the evidence those systems read so they can name you with confidence instead of guessing.

SEO

Search Engine Optimization

Nobody is retiring search. Architecture, service-area and play pages, and the technical work that gets you found by people ready to buy.

Technical audit
IA rebuild
Play + location pages
Search Console

See results in60–120 days

The older discipline: getting your site to rank in the list of blue links on Google and Bing. It still starts most qualified enquiries in this industry and still pays for itself. But it is just no longer the whole picture, because a growing share of buyers never reach the list.

Marketing

Brand & Technical Content

Capability sheets and case work written by people who know a completion crew from a workover rig. Plus the identity that makes it look serious.

Capability statements
Case studies
Site copy
Identity system

See results in3–6 weeks

Everything a buyer reads once they have found you: capability statements, case work, spec sheets, site copy, and the visual identity holding it together. It is what moves you from “I have heard of them” to “put them on the bid list.”

312Buyer prompts per audit

5Engines monitored

21dBaseline to first move

0Annual contracts

We'd love to hear from you.

Whether you want the full audit, a second opinion on work someone else is doing, or you just aren't sure what you're looking at. Send it over!

01
A reply from a human, not an auto-reply.
02
Not a mailing list. We don't add you to anything and we won't send you a newsletter. Just a quick follow up!
03
A straight answer. If the fix is three afternoons of work you don't need us for, we'll say so! If we're not the right fit, we'll help point you towards someone who is.